Campari Academy - Discover Inspiring Bartender Education

Campari Academy presents

Chapter 1

We explore the importance of fostering the right conditions for creativity, how to nurture talent through education, and learn about best hiring practices when it comes to bringing the right people onto the team.

A person gives the final details of a plate

Chapter 2

Do you need to be creative when you’re systematic? We take a look at the glamorisation of creativity: everyone wantsto have creative projects, but you need the rightfoundations, systems and structuresin place too.

Chapter 3

Our experts explain their own creative processes when leading a team or building a bar programme. How do they approach some of the inevitable parts of the process: feedback, compromise and making mistakes?

Unlocking creativity

In this episode, we explore how to unlock creativity. Being creative is not just about coming up with new ideas – it’s the ability to execute those ideas, utilising systems and structures, and overcoming challenges along the way. We head into some of the most creative bars in the world right now, speaking to leading consultants, directors and bartenders on how best to channel creative ideas, and the people who can bring them to life.

Unlocking creativity

Perspectives

Provocative, insightful and engaging. Join us as we journey around the world in a three-part docu-series, exploring and discovering new perspectives for industry-related themes.

3 Episode Docu-series

Bitesize episodes filmed around the world, working with experts and covering different themes with global significance which resonate with the drink industry.

Global Relevance

Come with us across the Globe, finding inspiration from peers and experts outside the industry.

Interviews

Get closer to notable bartenders, experts, and industry events with video interviews and clips.

Think Pieces

First-hand insights and perspectives from contributors around the world.

3 Episode Docu-series

Bitesize episodes filmed around the world, working with experts and covering different themes with global significance which resonate with the drink industry.

Global Relevance

Come with us across the Globe, finding inspiration from peers and experts outside the industry.

Interviews

Get closer to notable bartenders, experts, and industry events with video interviews and clips.

Think Pieces

First-hand insights and perspectives from contributors around the world.

Discover Perspectives

Inspiration

Article

Minakshi Singh: I overcame challenges to build my bar business in India – I hope other women can too

The co-founder of India’s Cocktails & Dreams Speakeasy and Sidecar bars, Minakshi Singh, is a vocal leader in a market where being a woman behind the bar comes with legal and cultural implications. She explains how, against she odds, she built her businesses

Article

The 4 types of creativity explained

Whether conscious or impromptu, creativity can be achieved by using different strategies and for different purposes. We do a deep dive into the main types of creativity – which one do you fit into?

Article

Minakshi Singh: I overcame challenges to build my bar business in India – I hope other women can too

Article

The 4 types of creativity explained

Whether conscious or impromptu, creativity can be achieved by using different strategies and for different purposes. We do a deep dive into the main types of creativity – which one do you fit into?