{"id":1422,"date":"2022-12-06T08:03:48","date_gmt":"2022-12-06T08:03:48","guid":{"rendered":"https:\/\/www.campariacademy.com\/el-gr\/?p=1422"},"modified":"2023-12-20T16:43:24","modified_gmt":"2023-12-20T16:43:24","slug":"what-goes-into-designing-brand-identity-with-kristen-millar","status":"publish","type":"post","link":"https:\/\/www.campariacademy.com\/el-gr\/empnefsi\/what-goes-into-designing-brand-identity-with-kristen-millar\/","title":{"rendered":"What Goes Into Designing: \u0397 \u03c4\u03b1\u03c5\u03c4\u03cc\u03c4\u03b7\u03c4\u03b1 \u03c4\u03bf\u03c5 brand \u03bc\u03b5 \u03c4\u03b7\u03bd Kristen Millar"},"content":{"rendered":"\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"container-lazyload preview-lazyload container-youtube js-lazyload--not-loaded\"><a href=\"https:\/\/youtu.be\/YvJMKtXi1wU\" class=\"lazy-load-youtube preview-lazyload preview-youtube\" data-video-title=\"A Brand Identity with Kristen Millar | What Goes Into Designing | Campari Academy\" title=\"Play video &quot;A Brand Identity with Kristen Millar | What Goes Into Designing | Campari Academy&quot;\">https:\/\/youtu.be\/YvJMKtXi1wU<\/a><noscript>Video can&#8217;t be loaded because JavaScript is disabled: <a href=\"https:\/\/youtu.be\/YvJMKtXi1wU\" title=\"A Brand Identity with Kristen Millar | What Goes Into Designing | Campari Academy\">A Brand Identity with Kristen Millar | What Goes Into Designing | Campari Academy (https:\/\/youtu.be\/YvJMKtXi1wU)<\/a><\/noscript><\/div>\n<\/div><\/figure>\n\n\n\n<p>\u0397 \u03c3\u03b5\u03b9\u03c1\u03ac &#8220;What Goes Into Designing&#8221; \u03b8\u03b1 \u03c3\u03b1\u03c2 \u03c0\u03b1\u03c1\u03bf\u03c5\u03c3\u03b9\u03ac\u03c3\u03b5\u03b9 \u03c4\u03bf\u03c5\u03c2 \u03c3\u03c7\u03b5\u03b4\u03b9\u03b1\u03c3\u03c4\u03ad\u03c2 \u03ba\u03b1\u03b9 \u03c4\u03bf\u03c5\u03c2 \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03bf\u03cd\u03c2 \u03c0\u03af\u03c3\u03c9 \u03b1\u03c0\u03cc \u03c4\u03b1 \u03b5\u03c1\u03b3\u03b1\u03bb\u03b5\u03af\u03b1 \u03b5\u03c0\u03b9\u03c4\u03c5\u03c7\u03af\u03b1\u03c2 \u03b3\u03b9\u03b1 \u03ba\u03ac\u03b8\u03b5 \u03b5\u03c0\u03b9\u03c7\u03b5\u03af\u03c1\u03b7\u03c3\u03b7 \u03c6\u03b9\u03bb\u03bf\u03be\u03b5\u03bd\u03af\u03b1\u03c2. \u039c\u03b5 \u03c4\u03b1 \u03b4\u03b9\u03ba\u03ac \u03c4\u03bf\u03c5\u03c2 \u03bb\u03cc\u03b3\u03b9\u03b1 \u03b8\u03b1 \u03bc\u03bf\u03b9\u03c1\u03b1\u03c3\u03c4\u03bf\u03cd\u03bd \u03c4\u03b7\u03bd \u03c4\u03b5\u03c7\u03bd\u03bf\u03b3\u03bd\u03c9\u03c3\u03af\u03b1 \u03c4\u03bf\u03c5\u03c2 \u03ba\u03b1\u03b9 \u03b8\u03b1 \u03c3\u03b1\u03c2 \u03b4\u03ce\u03c3\u03bf\u03c5\u03bd \u03bc\u03b9\u03b1 \u03b5\u03b9\u03ba\u03cc\u03bd\u03b1 \u03b3\u03b9\u03b1 \u03c4\u03bf \u03c4\u03b9 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c4\u03bf \u03ad\u03c1\u03b3\u03bf \u03c4\u03bf\u03c5\u03c2. \u039c\u03ac\u03b8\u03b5\u03c4\u03b5 \u03b1\u03c0\u03cc \u03c0\u03c1\u03ce\u03c4\u03bf \u03c7\u03ad\u03c1\u03b9 \u03b1\u03c0\u03cc \u03c4\u03bf\u03c5\u03c2 \u03b5\u03b9\u03b4\u03b9\u03ba\u03bf\u03cd\u03c2 \u03bc\u03b1\u03c2 \u03ba\u03b1\u03b8\u03ce\u03c2 \u03c3\u03b1\u03c2 \u03b4\u03af\u03bd\u03bf\u03c5\u03bd \u03c4\u03b9\u03c2 \u03ba\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03b5\u03c2 \u03c3\u03c5\u03bc\u03b2\u03bf\u03c5\u03bb\u03ad\u03c2 \u03c4\u03bf\u03c5\u03c2 \u03ba\u03b1\u03b9 \u03b1\u03bd\u03b1\u03bb\u03cd\u03bf\u03c5\u03bd \u03c4\u03b9 \u03ba\u03ac\u03bd\u03bf\u03c5\u03bd \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ac.<\/p>\n\n\n\n<p>\u03a3\u03b5 \u03b1\u03c5\u03c4\u03cc \u03c4\u03bf \u03b5\u03c0\u03b5\u03b9\u03c3\u03cc\u03b4\u03b9\u03bf, \u03bc\u03b9\u03bb\u03ac\u03bc\u03b5 \u03bc\u03b5 \u03c4\u03b7\u03bd Kristen Millar, Global Brand Director \u03c4\u03b7\u03c2 <a href=\"https:\/\/www.thenomadhotel.com\/\">NoMad Hotels<\/a>, \u03ba\u03b1\u03b8\u03ce\u03c2 \u03bc\u03bf\u03b9\u03c1\u03ac\u03b6\u03b5\u03c4\u03b1\u03b9 \u03c4\u03b1 \u03bc\u03c5\u03c3\u03c4\u03b9\u03ba\u03ac \u03b3\u03b9\u03b1 \u03c4\u03b7 \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03af\u03b1 \u03bc\u03b9\u03b1\u03c2 \u03b9\u03c3\u03c7\u03c5\u03c1\u03ae\u03c2 \u03c4\u03b1\u03c5\u03c4\u03cc\u03c4\u03b7\u03c4\u03b1\u03c2 \u03b5\u03c0\u03c9\u03bd\u03c5\u03bc\u03af\u03b1\u03c2. \u0393\u03bd\u03c9\u03c3\u03c4\u03ae \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03ba\u03b1\u03b8\u03bf\u03bb\u03b9\u03ba\u03ae \u03c3\u03c5\u03bc\u03c0\u03b5\u03c1\u03b9\u03c6\u03bf\u03c1\u03ac \u03c4\u03b7\u03c2 \u03c3\u03c4\u03b7 \u03c6\u03b9\u03bb\u03bf\u03be\u03b5\u03bd\u03af\u03b1 \u03ba\u03b1\u03b9 \u03c4\u03b7 \u03c3\u03c7\u03bf\u03bb\u03b1\u03c3\u03c4\u03b9\u03ba\u03ae \u03c4\u03b7\u03c2 \u03c0\u03c1\u03bf\u03c3\u03bf\u03c7\u03ae \u03c3\u03c4\u03b7 \u03bb\u03b5\u03c0\u03c4\u03bf\u03bc\u03ad\u03c1\u03b5\u03b9\u03b1, \u03c4\u03bf brand \u03c0\u03bf\u03c5 \u03b3\u03b5\u03bd\u03bd\u03ae\u03b8\u03b7\u03ba\u03b5 \u03c3\u03c4\u03b7 \u039d\u03ad\u03b1 \u03a5\u03cc\u03c1\u03ba\u03b7 \u03cc\u03c7\u03b9 \u03bc\u03cc\u03bd\u03bf \u03ac\u03bb\u03bb\u03b1\u03be\u03b5 \u03c4\u03bf \u03c0\u03b1\u03b9\u03c7\u03bd\u03af\u03b4\u03b9 \u03c4\u03b7\u03c2 \u03c6\u03b9\u03bb\u03bf\u03be\u03b5\u03bd\u03af\u03b1\u03c2, \u03b1\u03bb\u03bb\u03ac \u03ad\u03c6\u03b5\u03c1\u03b5 \u03b6\u03c9\u03ae \u03c3\u03b5 \u03bc\u03b9\u03b1 \u03bf\u03bb\u03cc\u03ba\u03bb\u03b7\u03c1\u03b7 \u03b3\u03b5\u03b9\u03c4\u03bf\u03bd\u03b9\u03ac \u03c4\u03b7\u03c2 \u03c0\u03cc\u03bb\u03b7\u03c2. \u0388\u03ba\u03c4\u03bf\u03c4\u03b5, \u03b7 Kristen \u03ba\u03b1\u03b9 \u03c4\u03bf NoMad \u03b5\u03b3\u03ba\u03b1\u03b9\u03bd\u03af\u03b1\u03c3\u03b1\u03bd \u03b1\u03c1\u03ba\u03b5\u03c4\u03bf\u03cd\u03c2 \u03b1\u03ba\u03cc\u03bc\u03b7 \u03c7\u03ce\u03c1\u03bf\u03c5\u03c2, \u03bc\u03b5 \u03c4\u03bf\u03bd \u03c4\u03b5\u03bb\u03b5\u03c5\u03c4\u03b1\u03af\u03bf \u03bd\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c4\u03bf <a href=\"https:\/\/www.thenomadhotel.com\/london\/\">NoMad London<\/a>, \u03c0\u03bf\u03c5 \u03c0\u03bf\u03c4\u03ad \u03b4\u03b5\u03bd \u03c3\u03c5\u03bc\u03b2\u03b9\u03b2\u03ac\u03c3\u03c4\u03b7\u03ba\u03b5 \u03bc\u03b5 \u03c4\u03b9\u03c2 \u03b2\u03b1\u03c3\u03b9\u03ba\u03ad\u03c2 \u03b1\u03be\u03af\u03b5\u03c2 \u03c4\u03b7\u03c2 \u03c0\u03c1\u03bf\u03ad\u03bb\u03b5\u03c5\u03c3\u03ae\u03c2 \u03c4\u03bf\u03c5.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1707\" data-id=\"1424\" sizes=\"auto, (max-width: 480px) 100vw, (max-width: 768px) 100vw, (max-width: 1024px) 90vw, (max-width: 1440px) 80vw, 700px\" src=\"https:\/\/www.campariacademy.com\/el-gr\/wp-content\/uploads\/2022\/12\/NoMad_Vegas_Bar_105-1-1-scaled.jpg\" alt=\"\" class=\"wp-image-1424\" srcset=\"https:\/\/www.campariacademy.com\/el-gr\/wp-content\/uploads\/sites\/9\/2022\/12\/NoMad_Vegas_Bar_105-1-1-scaled.jpg 2560w, https:\/\/www.campariacademy.com\/el-gr\/wp-content\/uploads\/sites\/9\/2022\/12\/NoMad_Vegas_Bar_105-1-1-300x200.jpg 300w, https:\/\/www.campariacademy.com\/el-gr\/wp-content\/uploads\/sites\/9\/2022\/12\/NoMad_Vegas_Bar_105-1-1-1024x683.jpg 1024w, https:\/\/www.campariacademy.com\/el-gr\/wp-content\/uploads\/sites\/9\/2022\/12\/NoMad_Vegas_Bar_105-1-1-768x512.jpg 768w, https:\/\/www.campariacademy.com\/el-gr\/wp-content\/uploads\/sites\/9\/2022\/12\/NoMad_Vegas_Bar_105-1-1-1536x1024.jpg 1536w, https:\/\/www.campariacademy.com\/el-gr\/wp-content\/uploads\/sites\/9\/2022\/12\/NoMad_Vegas_Bar_105-1-1-2048x1365.jpg 2048w\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"2560\" data-id=\"1425\" sizes=\"auto, (max-width: 480px) 100vw, (max-width: 768px) 100vw, (max-width: 1024px) 90vw, (max-width: 1440px) 80vw, 700px\" src=\"https:\/\/www.campariacademy.com\/el-gr\/wp-content\/uploads\/2022\/12\/NoMad_Vegas_9.6.18_105-1-scaled.jpg\" alt=\"\" class=\"wp-image-1425\" srcset=\"https:\/\/www.campariacademy.com\/el-gr\/wp-content\/uploads\/sites\/9\/2022\/12\/NoMad_Vegas_9.6.18_105-1-scaled.jpg 2048w, https:\/\/www.campariacademy.com\/el-gr\/wp-content\/uploads\/sites\/9\/2022\/12\/NoMad_Vegas_9.6.18_105-1-240x300.jpg 240w, https:\/\/www.campariacademy.com\/el-gr\/wp-content\/uploads\/sites\/9\/2022\/12\/NoMad_Vegas_9.6.18_105-1-819x1024.jpg 819w, https:\/\/www.campariacademy.com\/el-gr\/wp-content\/uploads\/sites\/9\/2022\/12\/NoMad_Vegas_9.6.18_105-1-768x960.jpg 768w, https:\/\/www.campariacademy.com\/el-gr\/wp-content\/uploads\/sites\/9\/2022\/12\/NoMad_Vegas_9.6.18_105-1-1229x1536.jpg 1229w, https:\/\/www.campariacademy.com\/el-gr\/wp-content\/uploads\/sites\/9\/2022\/12\/NoMad_Vegas_9.6.18_105-1-1638x2048.jpg 1638w, https:\/\/www.campariacademy.com\/el-gr\/wp-content\/uploads\/sites\/9\/2022\/12\/NoMad_Vegas_9.6.18_105-1-480x600.jpg 480w\" \/><\/figure>\n<\/figure>\n\n\n\n<p>\u0398\u03ad\u03bb\u03b5\u03c4\u03b5 \u03bd\u03b1 \u03bc\u03ac\u03b8\u03b5\u03c4\u03b5 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b1 \u03b3\u03b9\u03b1 \u03c4\u03bf design, \u03c0\u03b1\u03c1\u03b1\u03ba\u03bf\u03bb\u03bf\u03c5\u03b8\u03ae\u03c3\u03c4\u03b5 \u03c4\u03b1 \u03b5\u03c0\u03b5\u03b9\u03c3\u03cc\u03b4\u03b9\u03b1 <a href=\"https:\/\/www.campariacademy.com\/el-gr\/inspiration\/what-goes-into-designin-interior-design-with-alexandria-dauley\/\">Interior Design<\/a> \u03ae \u03c4\u03b7 \u03c3\u03b5\u03b9\u03c1\u03ac <a href=\"https:\/\/www.campariacademy.com\/el-gr\/prooptikes\/\">Perspectives<\/a>  \u03ba\u03b1\u03b9 \u03b4\u03b5\u03af\u03c4\u03b5 \u03b1\u03c5\u03c4\u03ac \u03c4\u03b1 \u03c3\u03c7\u03b5\u03c4\u03b9\u03ba\u03ac \u03ac\u03c1\u03b8\u03c1\u03b1:<\/p>\n\n\n\n<p><a href=\"https:\/\/www.campariacademy.com\/el-gr\/inspiration\/behind-bars-changing-the-status-quo\/\">Changing The Status Quo<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/www.campariacademy.com\/el-gr\/inspiration\/trends\/a-bar-world-reimagined\/\">A (Bar) World Reimagined<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/www.campariacademy.com\/el-gr\/inspiration\/technologydesign-the-future-of-bars\/\">Design &amp; technology: The Future of Bars<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u0397 \u03c3\u03b5\u03b9\u03c1\u03ac &#8220;What Goes Into Designing&#8221; \u03b8\u03b1 \u03c3\u03b1\u03c2 \u03c0\u03b1\u03c1\u03bf\u03c5\u03c3\u03b9\u03ac\u03c3\u03b5\u03b9 \u03c4\u03bf\u03c5\u03c2 \u03c3\u03c7\u03b5\u03b4\u03b9\u03b1\u03c3\u03c4\u03ad\u03c2 \u03ba\u03b1\u03b9 \u03c4\u03bf\u03c5\u03c2 \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03bf\u03cd\u03c2 \u03c0\u03af\u03c3\u03c9 \u03b1\u03c0\u03cc \u03c4\u03b1 \u03b5\u03c1\u03b3\u03b1\u03bb\u03b5\u03af\u03b1 \u03b5\u03c0\u03b9\u03c4\u03c5\u03c7\u03af\u03b1\u03c2 \u03b3\u03b9\u03b1 \u03ba\u03ac\u03b8\u03b5 \u03b5\u03c0\u03b9\u03c7\u03b5\u03af\u03c1\u03b7\u03c3\u03b7 \u03c6\u03b9\u03bb\u03bf\u03be\u03b5\u03bd\u03af\u03b1\u03c2. \u039c\u03b5 \u03c4\u03b1 \u03b4\u03b9\u03ba\u03ac \u03c4\u03bf\u03c5\u03c2 \u03bb\u03cc\u03b3\u03b9\u03b1 \u03b8\u03b1 \u03bc\u03bf\u03b9\u03c1\u03b1\u03c3\u03c4\u03bf\u03cd\u03bd \u03c4\u03b7\u03bd \u03c4\u03b5\u03c7\u03bd\u03bf\u03b3\u03bd\u03c9\u03c3\u03af\u03b1 \u03c4\u03bf\u03c5\u03c2 \u03ba\u03b1\u03b9 \u03b8\u03b1 \u03c3\u03b1\u03c2 \u03b4\u03ce\u03c3\u03bf\u03c5\u03bd \u03bc\u03b9\u03b1 \u03b5\u03b9\u03ba\u03cc\u03bd\u03b1 \u03b3\u03b9\u03b1 \u03c4\u03bf \u03c4\u03b9 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c4\u03bf \u03ad\u03c1\u03b3\u03bf \u03c4\u03bf\u03c5\u03c2. \u039c\u03ac\u03b8\u03b5\u03c4\u03b5 \u03b1\u03c0\u03cc \u03c0\u03c1\u03ce\u03c4\u03bf \u03c7\u03ad\u03c1\u03b9 \u03b1\u03c0\u03cc \u03c4\u03bf\u03c5\u03c2 \u03b5\u03b9\u03b4\u03b9\u03ba\u03bf\u03cd\u03c2 \u03bc\u03b1\u03c2 \u03ba\u03b1\u03b8\u03ce\u03c2 [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":1426,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[27,22],"tags":[76],"theme":[4],"class_list":["post-1422","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-trends","category-empnefsi","tag-design-and-technology"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>What Goes Into Designing - Brand Identity with Kristen Millar<\/title>\n<meta name=\"description\" content=\"In this episode of &quot;What goes into designing&quot;, we sit with Kristen Millar, Global Brand Director for NoMad Hotels, to dive into brand identity\" \/>\n<meta name=\"robots\" content=\"index, follow, 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