Campari Academy Presents
Leadership is...
What should leadership look like in bars? We talk to bar owners and respected leaders who have worked hard to build and lead teams that work together harmoniously to be some of the best in the business. From effective communication to navigating failure and adversity, they explain what it takes to truly lead a team.
PerspectivesPerspectives
Provocative, insightful and engaging. Join us as we journey around the world in a three-part docu-series, exploring and discovering new perspectives for industry-related themes.

3 Episode Docu-series
Bitesize episodes filmed around the world, working with experts and covering different themes with global significance which resonate with the drink industry.

Global Relevance
Come with us across the Globe, finding inspiration from peers and experts outside the industry.

Interviews
Get closer to notable bartenders, experts, and industry events with video interviews and clips.

Think Pieces
First-hand insights and perspectives from contributors around the world.
Inspiration

Article
Technology&Design: the future of bars
Hospitality is and has always been a field highly centred around human interaction; whether you provide accommodation for travellers, meals for diners or like many of us, beverages for drinkers – it’s easy to forget all the things that are necessary for this last interaction to happen. Long before you can start thinking about serving […]
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Article
A (bar) world reimagined
Find out what is to be done, for a new idea of bar and bartending, according to Campari Academy Creative Director Monica Berg.
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Education. Conversation. Inspiration.
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RegistrationCampari Academy Training

Recipe
Negroni
Achieve perfection every time with this classic, one century old, 3-part cocktail.
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Training
Discover the Classic Taste of Bitters
Delve into the origins of bitters as a cocktail ingredient and the different flavor profiles available. Learn to use them to create a variety of different cocktail recipes your customers will love.
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Training
Cocktail Essentials: Jiggers, Measures and Proportions
Jiggers are a mixologist's best friend. With measurements being the key to creating perfectly balanced cocktails, getting the right ratios of ingredients is crucial.
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