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Campari Academy Presents
Unlocking creativity
In this episode, we explore how to unlock creativity. Being creative is not just about coming up with new ideas – it’s the ability to execute those ideas, utilising systems and structures, and overcoming challenges along the way. We head into some of the most creative bars in the world right now, speaking to leading consultants, directors and bartenders on how best to channel creative ideas, and the people who can bring them to life.
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Article
Techniques: How To Batch CocktailsTips on how to make batching work for your bar and at events – from quality control to pour cost. Batching cocktails – that is, combining multiple ingredients to make a singular, consistent liquid – has arguably been part of bar culture since people began making the earliest alcoholic punches. Batching has never left the […]
Interview
Where do you start, when there is so much to say?Monica Berg, Creative Director of Campari Academy, unveils the three key themes important to our industry right now.
Training
Campari Community
The Campari Community is the collective voice of passionate people who bring the Campari America brands to life in the hospitality industry. Our mission is to inform the hospitality community about the many opportunities for brand experiences and education available from the Campari America portfolio of spirits.