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About

Season 1
Season 2

Season 1

Community & Culture

Rather than asking “why do we need bars?” The question really is, “why do we drink?” The answer seems simple, right? Not quite so simple once we look at the reasons people go to bars. Speaking to leading global bartenders and industry experts, who are ripping up the ‘rulebook’ and doing things differently, this theme explores the origins of bar culture, the ways it has evolved (depending on your outlook) and the role of bartenders: how it can be done differently, by broadening your perspective to create memorable experiences for your customers.

Design & Technology

Who are bars designed for?

In this episode, we look at the impact that design and functionality (or the lack thereof) can have when running a bar – exploring how customer experience is only as good as the experience and efficiency of the bartenders themselves.

Along the way, we speak to a bar design expert, innovative bartenders and a tech professional – inspiring our audience with examples of beautiful – and functional – hospitality design, whilst uncovering the spectrum of decisions that can affect (and improve) the day-to-day workings of a bartenders workplace…

Raw Materials & Flavour

In this episode, our experts focus on two of the most important components of making drinks – raw materials and flavour. By balancing old ways of presenting flavours with new ones, exploring other supply chains for our ingredients and educating guests on the produce that goes into their drinks, bartenders can start to answer the question: what is the essence of flavour?
From the importance of understanding ingredients, to sourcing seasonally, creating uniqueness and finding an identity: this episode explores how bartenders can be leaders in changing consumers’ (and future bartenders’) understanding of produce and how it relates to flavour.

Season 2

Leadership is...

What should leadership look like in bars? We talk to bar owners and respected leaders who have worked hard to build and lead teams that work together harmoniously to be some of the best in the business. From effective communication to navigating failure and adversity, they explain what it takes to truly lead a team.

How do we perceive flavour?

In this episode, we examine how the senses work, and the impact they can have on our perception of flavours. Sight, sound, taste, touch and smell: all five senses need to be considered when working with flavour creation. From London, to Taipei and Seoul, our experts –professors and authors, bartenders and owners – explain how they affect the flavours in our glass.

Training

Inspiration

Events

Spritz Master

Training

Products & Category

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Training

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Trois rivieres

Training

Trois Rivieres – A unique portfolio of rum spirits

Learn about the history and production of the worldclass Trois Rivieres portfolio.

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Montelobos

Training

Discover Montelobos mezcal - the sustainable agave spirit

Montelobos mezcal and it’s distinctive flavor profile offers a refreshing change to traditional cocktail recipes. Learn more.

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Espolon

Training

Espolòn tequila and the art of tequila production

Espolòn tequila is an un-aged tequila with notes of sweet agave. Learn more about the history and flavor profile of this industry favorite.

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Category agave

Training

Unlock the Agave spirits world

Do you know your tequila from your mezcal? Agave spirits are set to stay. Learn more here.

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Woman staying in front of a wall of bottles

Training

Skyy vodka – a bar staple from California

Created in the search for the perfect martini, Skyy Vodka has become a cocktail favorite. Discover the history and tasting notes.

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Woman staying in front of a wall of bottles

Training

A guide to Vodka and its versatility

Vodka is back on the scene and gaining popularity with customers. But what IS vodka? Learn the basics here.

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Appleton

Training

A complete guide to Appleton Estate rum

Appleton Estate rums are a bar staple, offering rich, adaptable flavors for your customers. Discover the products now.

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Category rum

Training

Discover the Jamaican heritage of rum

Discover the origins of rum, an international spirit favorite.

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Glen grant

Training

Get to know Glen Grant’s extensive whiskey portfolio

Glen Grant production dates back to 1840 and the process today is the same as 1873. Discover the historic products and their tasting notes.

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woman in a blue background

Training

Discover Wild Turkey, the bourbon from Wild Turkey Hill

Discover the history, production and tasting notes of Wild Turkey bourbon whiskey with our training videos.

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Category whisky

Training

A guide to the different types of whiskey

Whiskey cocktails are rising in popularity so it’s important to know which whiskeys are best for which mixes. Learn about the whiskey category here.

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