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Perspectives
  • Season 1
  • Season 2
  • Season 3
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Themes

  • Community & Culture
  • Design & Technology
  • Raw Materials & Flavour
Kristen GFX Still
What Goes Into Designing - Brand Identity with Kristen Millar
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Tales of the Cocktail - Day 4
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Themes

  • Leadership is
  • How do we perceive flavour?
  • How did we get here?
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Friendship test: Alex Jump & Lauren Paylor O’Brien
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Parabere Forum: How Maria Canabal is giving women a voice in the industry
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Themes

  • Unlocking creativity
  • Let’s get technical
  • In Search of Locality
1L3A3772 1
Sam Ross: Why classic cocktails and formulas matter 
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Jim Meehan by AJ Meeker II 1 1
Jim Meehan: When it comes to bar design, we all have the power to work with it 
Read More
A man and a woman talking while sit
Find out more about Perspectives
Perspectives
Josephine Sondlo 1
Season 01
Season 1
Maite Cabrera 3
Season 02
Season 2
A person gives the final details of a plate
Season 03
Season 3
Training
  • Recipes
  • Tools & Techniques
  • Products & Category
  • View all Training

Themes

  • Community & Culture
  • Design & Technology
  • Raw Materials & Flavour
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David Wondrich reviews his own books
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SRN 4023 scaled
Hospitality Wears White: Alex Frezza and L'Antiquario
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Themes

  • Leadership is
  • How do we perceive flavour?
  • How did we get here?
Screenshot 439 1200x480 1
Friendship test: Alex Jump & Lauren Paylor O’Brien
Read More
Maria Canabal Parabere Forum 8th Edition Bilbao 1200x480 1
Parabere Forum: How Maria Canabal is giving women a voice in the industry
Read More

Themes

  • Unlocking creativity
  • Let’s get technical
  • In Search of Locality
1L3A3772 1
Sam Ross: Why classic cocktails and formulas matter 
Read More
Jim Meehan by AJ Meeker II 1 1
Jim Meehan: When it comes to bar design, we all have the power to work with it 
Read More
A man and a woman talking while sit
Find out more about Perspectives
Perspectives
CA Thumbnails 47
Jamaican Daiquiri
See Recipe
CA Thumbnails 53
Campari Shakerato
See Recipe
CA Thumbnails 39
Negroni
See Recipe
View all Recipes
CA Thumbnails 37
Knives, Peelers & How to Use Them
Read More
Beckalybio4 1
Beckaly Franks: What they don’t tell you about being a bar owner 
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CA Thumbnails 32
Cocktail Mixing Glasses & the Art of Stirring
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View all Tools & Techniques
Woman staying in front of a wall of bottles
A guide to Vodka and its versatility
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Category vermouth
What is Vermouth and how to serve
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Category rum
Discover the Jamaican heritage of rum
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View all Products & Category
Category cognac
Cognac, The French Spirit Par Excellence
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Ondina 2
Ondina: Italian Flavors in a Bottle
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Woman staying in front of a wall of bottles
Skyy vodka – a bar staple from California
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Inspiration
  • News
  • Trends
  • View all Inspiration

Themes

  • Community & Culture
  • Design & Technology
  • Raw Materials & Flavour
1600px Marina Bay Sands Singapore at night   20140608
Drink like a local: Singapore with Jess ‘Hutch’ Hutchinson
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IMG 20220727 210202052 HDR scaled
Design, Identity, Community: Milo Occhipinti and Unseen
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Themes

  • Leadership is
  • How do we perceive flavour?
  • How did we get here?
Screenshot 439 1200x480 1
Friendship test: Alex Jump & Lauren Paylor O’Brien
Read More
Maria Canabal Parabere Forum 8th Edition Bilbao 1200x480 1
Parabere Forum: How Maria Canabal is giving women a voice in the industry
Read More

Themes

  • Unlocking creativity
  • Let’s get technical
  • In Search of Locality
1L3A3772 1
Sam Ross: Why classic cocktails and formulas matter 
Read More
Jim Meehan by AJ Meeker II 1 1
Jim Meehan: When it comes to bar design, we all have the power to work with it 
Read More
A man and a woman talking while sit
Find out more about Perspectives
Perspectives
CA Thumbnails 41
Boulevardier
See Recipe
CA Thumbnails 49
Sky & Soda
See Recipe
CA Thumbnails 46
Mai Tai
See Recipe
View all Recipes
Ice 3 1 1048x480 1
The (new) Ice Age
Read More
Jim Meehan by AJ Meeker II 1 1
Jim Meehan: When it comes to bar design, we all have the power to work with it 
Read More
Beckalybio4 1
Beckaly Franks: What they don’t tell you about being a bar owner 
Read More
View all Tools & Techniques
Category amaro
Understanding Amari herbal liqueurs
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Woman staying in front of a wall of bottles
A guide to Vodka and its versatility
Read More
Trois rivieres
Trois Rivieres – A unique portfolio of rum spirits
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View all Products & Category
Image Placeholder
Announcing the Campari Red Hands APAC Regional Finalists 2025
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DeanMonica8 e1698650601411 500x375 1
Watch The Bar Show Show from Campari Academy at the Grand Campari Hotel in Berlin now
Read More
Screen Shot 2023 10 06 at 12.30.40
Le Bar Rouge x Campari Academy – Cocktail Spirits Paris
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View all News
6
The future is yours to create: So-yeon Kim (Alice)
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DSC 4651 Edit scaled
The future is yours to create: Phirun Lek
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ChatGPT Image Jan 4 2026 02 05 33 PM
Drink Like a Local: Macau with Frankie Leong
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View all Trends
6
The future is yours to create: So-yeon Kim (Alice)
Read More
DSC 4651 Edit scaled
The future is yours to create: Phirun Lek
Read More
ChatGPT Image Jan 4 2026 02 05 33 PM
Drink Like a Local: Macau with Frankie Leong
Read More
Special Projects

About

Themes

  • Community & Culture
  • Design & Technology
  • Raw Materials & Flavour
Friendship Test LynetteIvy V0.3.00 00 09 01.Still001
The Friendship Test with Ivy Mix and Lynnette Marrero
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Luis Flores 6 scaled
Seasonality, terroir and globality: How time and place can impact flavour
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Themes

  • Leadership is
  • How do we perceive flavour?
  • How did we get here?
Screenshot 439 1200x480 1
Friendship test: Alex Jump & Lauren Paylor O’Brien
Read More
Maria Canabal Parabere Forum 8th Edition Bilbao 1200x480 1
Parabere Forum: How Maria Canabal is giving women a voice in the industry
Read More

Themes

  • Unlocking creativity
  • Let’s get technical
  • In Search of Locality
1L3A3772 1
Sam Ross: Why classic cocktails and formulas matter 
Read More
Jim Meehan by AJ Meeker II 1 1
Jim Meehan: When it comes to bar design, we all have the power to work with it 
Read More
A man and a woman talking while sit
Find out more about Perspectives
Perspectives
Josephine Sondlo 1
Season 01
Season 1
Maite Cabrera 3
Season 02
Season 2
A person gives the final details of a plate
Season 03
Season 3
CA Thumbnails 52
Oaxacan Negroni
See Recipe
CA Thumbnails 47
Jamaican Daiquiri
See Recipe
CA Thumbnails 53
Campari Shakerato
See Recipe
View all Recipes
Ice 3 1 1048x480 1
The (new) Ice Age
Read More
Beckalybio4 1
Beckaly Franks: What they don’t tell you about being a bar owner 
Read More
Screen Shot 2023 09 29 at 09.21.44
Flavour of: Seoul – Sool
Read More
View all Tools & Techniques
Category whisky
A guide to the different types of whiskey
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Braulio 2
A guide to Braulio: a premium sipping Amaro
Read More
Bickens 1
Bickens: The Gin Blending Tradition and Modernity
Read More
View all Products & Category
View all Training
Josephine Sondlo 1
Season 01
Season 1
Maite Cabrera 3
Season 02
Season 2
A person gives the final details of a plate
Season 03
Season 3
DSC1297 1 1
5 techniques modern bartenders must master according to Jeffrey Morgenthaler
Read More
Jim Meehan by AJ Meeker II 1 1
Jim Meehan: When it comes to bar design, we all have the power to work with it 
Read More
Category cognac
Cognac, The French Spirit Par Excellence
Read More
Image Placeholder
Announcing the Campari Red Hands APAC Regional Finalists 2025
Read More
DeanMonica8 e1698650601411 500x375 1
Watch The Bar Show Show from Campari Academy at the Grand Campari Hotel in Berlin now
Read More
Screen Shot 2023 10 06 at 12.30.40
Le Bar Rouge x Campari Academy – Cocktail Spirits Paris
Read More
View all News
6
The future is yours to create: So-yeon Kim (Alice)
Read More
DSC 4651 Edit scaled
The future is yours to create: Phirun Lek
Read More
ChatGPT Image Jan 4 2026 02 05 33 PM
Drink Like a Local: Macau with Frankie Leong
Read More
View all Trends
View all Inspiration
Josephine Sondlo 1
Season 01
Season 1
Maite Cabrera 3
Season 02
Season 2
A person gives the final details of a plate
Season 03
Season 3
CA Thumbnails 33
Cocktail Strainers Explained
Read More
Ondina 2
Ondina: Italian Flavors in a Bottle
Read More
CA Thumbnails 37
Knives, Peelers & How to Use Them
Read More
6
The future is yours to create: So-yeon Kim (Alice)
Read More
DSC 4651 Edit scaled
The future is yours to create: Phirun Lek
Read More
ChatGPT Image Jan 4 2026 02 05 33 PM
Drink Like a Local: Macau with Frankie Leong
Read More
Special Projects
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