Campari Academy Asia Presents

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Chapter 1
We meet the bartenders who are championing a local approach - encouraging and inspiring those around them to get into their own backyard.
Chockie Tom
Chapter 2
We explore how bartenders are getting involved with their own local communities and showcasing local ingredients in their drinks.
Screenshot 2025 05 05 at 20.56.03 scaled
Chapter 3
We open on a discussion about the value of agriculture - and the perceived value we give (or don't) to the everyday ingredients that bartenders use.

In Search of Locality

In this episode, we go in-depth into the importance of understanding who and what are behind the ingredients that we use behind our bars. ​

We go on the road to speak to experts from the UK, Thailand and Argentina who have focused their careers on highlighting the value of looking after the land and communities who cultivate ingredients. ​

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Perspectives

Provocative, insightful and engaging. Join us as we journey around the world in a three-part docu-series, exploring and discovering new perspectives for industry-related themes.

Dave in a bench

3 Episode Docu-series

Bitesize episodes filmed around the world, working with experts and covering different themes with global significance which resonate with the drink industry.

Ellie preparing food

Global Relevance

Come with us across the Globe, finding inspiration from peers and experts outside the industry.

Dave thinking in a bar

Interviews

Get closer to notable bartenders, experts, and industry events with video interviews and clips.

Kristen in a bar

Think Pieces

First-hand insights and perspectives from contributors around the world.

Dave in a bench

3 Episode Docu-series

Bitesize episodes filmed around the world, working with experts and covering different themes with global significance which resonate with the drink industry.

Ellie preparing food

Global Relevance

Come with us across the Globe, finding inspiration from peers and experts outside the industry.

Dave thinking in a bar

Interviews

Get closer to notable bartenders, experts, and industry events with video interviews and clips.

Kristen in a bar

Think Pieces

First-hand insights and perspectives from contributors around the world.

Discover Perspectives

Inspiration

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Announcing the Campari Red Hands APAC Regional Finalists 2025

Asia-Pacific’s leading bartenders take the next step toward Milan. The journey begins here. Following a series of national and regional finals across Asia-Pacific, Campari Red Hands proudly presents the APAC Regional Finalists 2025, a group of bartenders whose creativity, discipline, and personal stories stood out across the region. Guided by the Negroni Family Tree and […]

Read More
BIH 500x375 1

Article

Change at the top: Lorraine Copes on restructuring for representation

Founded by Lorraine Copes in 2020, Be Inclusive Hospitality is a non-profit organisation which works in education, information and equity for people of colour in hospitality. But it’s far from simple Out of a pool of 3,120 people working at all levels of hospitality across the UK, only 25% have participated in EDI (Equity, Diversity […]

Read More