Campari Academy Asia Presents
In Search of Locality
In this episode, we go in-depth into the importance of understanding who and what are behind the ingredients that we use behind our bars.
We go on the road to speak to experts from the UK, Thailand and Argentina who have focused their careers on highlighting the value of looking after the land and communities who cultivate ingredients.
Perspectives
Provocative, insightful and engaging. Join us as we journey around the world in a three-part docu-series, exploring and discovering new perspectives for industry-related themes.
3 Episode Docu-series
Bitesize episodes filmed around the world, working with experts and covering different themes with global significance which resonate with the drink industry.
Global Relevance
Come with us across the Globe, finding inspiration from peers and experts outside the industry.
Interviews
Get closer to notable bartenders, experts, and industry events with video interviews and clips.
Think Pieces
First-hand insights and perspectives from contributors around the world.
Inspiration
Article
The future is yours to create: So-yeon Kim (Alice)So-yeon Kim, also known as Alice, is a bartender based in South Korea whose approach to hospitality is rooted in emotional awareness and quiet observation. Drawn to bartending through curiosity rather than convention, she sees cocktails as moments shaped by memory, mood, and human connection. As a Campari Red Hands APAC 2025 finalist for South […]
Article
How a film director and illustrator approach their craftsHow can bartenders draw inspiration from areas of creativity that go beyond the bar? We asked two creative minds to share their insights When it comes to creativity in bartending, it’s easy to focus on the final product. But the hows, whys (and often why nots) of creating something from scratch are sometimes best understood […]