Word Association with Alex Frezza

Alexander Frezza, Naples native and bar industry leader joins us in a game of “Word Association”, sharing his thoughts around forgotten hospitality and the meaning of bars.
Carlo Carnevale
More Articles

Article
Edinburgh Bar Show 20252025 marked the second year of the Edinburgh Bar Show and the Campari Academy UK team arrived in full force! With our good friends Bart & Valentino from Crossroads Consultancy, they delivered an incredibly in-depth session on going Beyond Bubbles, where friends old & new became more acquainted with science of carbonation and its impact […]

Article
Negroni Edits 2.0The Negroni is a beloved classic, celebrated for its simplicity and the harmonious balance of its three key ingredients: Campari, gin and sweet vermouth. However, as we embrace seasonal shifts, new flavours and ingredients emerge, opening doors for creative twists on this iconic cocktail. With each season bringing distinct profiles, from warming winter spices to […]

Article
Story of Spirit: Rum a Tasting CourseRum education really became something that started decades ago and the person that really instigated that was The Global Rum Ambassador, Ian Burrell. On the advent of the publishing of his book, Rum; a Tasting Course, where we finally see the distilled down wisdom he has developed over his decades of service to the Rum […]

Article
Cocktails & the Smells of the Universe with Harold McGeeCampari Academy UK’s Tristram Fini is joined by researcher and author Harold McGee (On Food & Cooking/Nose Dive) for a discussion on the evolution and importance of his works over the past 40 years and how his latest text, Nose Dive, can really help us understand the way in which our sense of smell enriches […]

Article
Fermentation Hacking with Dr Johnny DrainIn the pursuit of flavours, whether in the World’s Best Bars, Michelin Restaurants or the avid at-home cocktail maker, the wonderful world of fermented ingredients offers a rich & delicious look through the evolution of human tastes and ingenuity. The Campari Academy UK team was honoured to host Dr Johnny Drain at our London home […]

Article
Episode 3 – ELEVATED+LOCAL with Deniseea HeadThe Grand Encounter: Behind the Bar journey now comes to its end with the final episode of the season. We now travel to New Orleans, the homeland of jazz and the city where one of the biggest global events in the bar industry takes place, Tales Of The Cocktail. It’s New Orleans that enables another Grand […]
Discover More

Article
Travel and Discover: a Bartender's WanderlustTravel and discover: two key aspects of a bartender's life, to enhance curiosity and expand the mind. Monica Berg takes us to her favourite places through memories and pictures.

Article
Rome Bar Show - Day 1Campari Academy wowed Rome Bar Show on Day 1. Learn more about our Perspectives showcase.

Article
Cocktails Spirits Paris - Day 1Find out about inclusivity, professionalità and future, following the launch of Perspectives' second chapter, by Campari Academy, in Paris.

Article
Hospitality Wears White: Alex Frezza and L'AntiquarioRight by the Gulf of Naples, L'Antiquario is bringing old school hospitality back to the city. Find out the importance of a White Jacket with Alex Frezza

Article
Tales of the Cocktail - Day 2Learn about seminars, tour New Orleans' jazz clubs, go for terrific agave drinks. And even more inspiration from Campari Academy's second day at Tales of the Cocktail

Article
Tricky Questions with Leo RobitschekSerious questions, funny answers and vice versa: it's Campari Academy's Tricky Questions, and Leo Robitschek sat down with us to face them!