Inspiration
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10 classic drinks from New Orleans you must try at least onceTake a look at ten classic drinks that originated amongst the bustling streets of New Orleans.
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The future is yours to create: Josephine SondloFifth in our new series is Josephine Sondlo, founder of Sizwe Studios in Stockholm. She talks about her habit of repetition, how to be smarter working with brands, and why goal setting is important
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The future is yours to create: Chun ChunWonder how you can fall in love with bartending? Read thorugh the story of the owner of the Pi bar in Vietnam’s Ho Chi Minh City, Chun Chun
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Why we need to re-examine the meaning of leadership in barsAs we kick-off a brand-new season of Perspectives with a new theme, Campari Academy creative director Monica Berg examines the role of leaders in bars today – and what needs to change for a stronger future
The Latest
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Last Orders by Mona GallosiFor the final installment of our Negroni Week Movies, let’s leave the floor to our top Argentinian bartender. Who but Mona Gallosi to end these incredible cinematic stories? The perfect femme fatale bartender in her Last Orders. In the style of a classic black-and-white film noir (but letting the Campari bottle and cocktail stand out […]
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For Your Eyes Only By Millie TangLet’s dive into a genre which places itself between thriller and action movie, the classic 60s spy movie with the one and only Millie Tang, acting as the main protagonist and spy bartender. For Your Eyes Only is a stylish espionage caper in which Millie is sitting outside an Italian Café reading a newspaper, but […]
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The Curious Life Of The Travelling Bartender by Joe SchofieldIf you’ve read the prior article, you might recognize the protagonist of this short movie, the colorful Joe Schofield (who played the unidentified man in Millie’s short film)! In his vignette, The Curious Life of the Travelling Bartender, Joe is the main character in this typical Wes Anderson style and aesthetic. Maniacally symmetrical framings, bizarre […]
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The Bitter Truth by Tiffanie BarriereMovies and cocktails tell extraordinary stories, which come alive when movie directors and bartenders’ creative fire is lightened up. Both are thrill seeker, searching for emotions for people to feel. Our Negroni Week movie campaign starts with the first short movie: The Bitter Truth, a modern thriller by Tiffanie Barriere. In this thrilling scene inspired […]