Special Projects

The Grand Encounter: Behind the Bar is the new bartenders’ mini-series delving into the occasions, very often surprising an unexpected, that can happen in the bar industry. A series of three episodes, each depicting the encounter of two seemingly different worlds that merge into one, just like the iconic combination of cognac and bitter orange does in Grand Marnier.

Welcome to the world of the Red Hands where creativity, passion and experience meet.
Find out about the Campari program, see who the Red Hands are and be inspired by their creations.
Enjoy where the red passion can lead to.

Negroni Week is a global charity program devised by Imbibe USA supported by Campari, the heart of every Negroni.

Now in its 11th year, Negroni Week 2023 will take place between the 18th to the 24th of September 2023.

For Negroni Week 2023, Campari is celebrating the power of timeless bonds by strengthening and igniting bonds with the industry while showcasing the timeless bond with the Negroni and its global recognition.

Check it out here!