Tricky Questions with Carina Soto Velàsquez
It’s back! The “Tricky Questions” interview comes to you with a new protagonist: Carina Soto Velàsquez, owner of Quixotic Projects, which includes staple bars such as Candelaria and Le Mary Celeste, both located in Paris. How will she perform on Campari Academy’s tricky quiz?
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Last Orders by Mona GallosiFor the final installment of our Negroni Week Movies, let’s leave the floor to our top Argentinian bartender. Who but Mona Gallosi to end these incredible cinematic stories? The perfect femme fatale bartender in her Last Orders. In the style of a classic black-and-white film noir (but letting the Campari bottle and cocktail stand out […]
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The Curious Life Of The Travelling Bartender by Joe SchofieldIf you’ve read the prior article, you might recognize the protagonist of this short movie, the colorful Joe Schofield (who played the unidentified man in Millie’s short film)! In his vignette, The Curious Life of the Travelling Bartender, Joe is the main character in this typical Wes Anderson style and aesthetic. Maniacally symmetrical framings, bizarre […]
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For Your Eyes Only By Millie TangLet’s dive into a genre which places itself between thriller and action movie, the classic 60s spy movie with the one and only Millie Tang, acting as the main protagonist and spy bartender. For Your Eyes Only is a stylish espionage caper in which Millie is sitting outside an Italian Café reading a newspaper, but […]
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The Bitter Truth by Tiffanie BarriereMovies and cocktails tell extraordinary stories, which come alive when movie directors and bartenders’ creative fire is lightened up. Both are thrill seeker, searching for emotions for people to feel. Our Negroni Week movie campaign starts with the first short movie: The Bitter Truth, a modern thriller by Tiffanie Barriere. In this thrilling scene inspired […]
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Meet the Global Campari Red HandsRed Hand is not just one individual, Red Hand is a concept, a legend to behold. However, Red Hand is not anyone: knowledge, experience, wisdom and passion are some of the distinctive characteristics which a Red Hand needs to have. This is what drove the Global Campari Red Hands 2024 when they were asked to […]
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Discover the Global Campari Red Hands ProgramWhat do a bartender and a movie director have in common? The inspiration to create something unique, which can come from everything that lights up one’s creative fire. This is what happens to bartenders and movie directors. Both let themselves be inspired by the world and people around them, by what they’ve experienced, by their […]
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The origins series: How quinine’s medicinal properties created a classic cocktailFrom curing malaria to being the catalyst for the gin and tonic, quinine has a storied history. In the third of our origins series, we explore it roots and how it became part of liquid history The year is 1638. Nine years had gone by, the legend goes, since Lady Ana de Osorio had first […]
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Our manifesto: Double Chicken PleaseBuilding a brand identity, changing hiring policies and a focus on merchandise are all part of the New York City bar’s manifesto. The team at Double Chicken Please show us behind the curtain of its approach to business
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The Impact Of Technology On Bar Business: Joe Weiss and Cisco MerakiTechnology plays a huge role in everybody's daily life. But is it possible for tech to improve the financial performances of a bar? Joe Weiss of Cisko Meraki shares his insights.
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Why Natoora needs you to help them change the food systemProduce supplier Natoora has spent 20 years building a business that celebrates where our ingredients come from. Head of education, Clementine Hain-Cole, explains why bartenders should be supporting the farmers who grow them To Natoora, education means equipping everyone – starting from schoolkids and running right up to bartender, chef, home cook and everyone in […]
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So Why Focus On Inclusivity, and Not Diversity?Insights from Monica Berg, about how diversity and inclusivity live together, and what's fundamental to do, in order to achieve both.
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Discover your bartender toolkitCustomers continue to look for new and exciting cocktails every day. Arm you and your team with the right tool to offer more variation with our guide.