Simon Ford – How to Create a Brand

Screenshot 2022 12 12 11 00 34 15 f9ee0578fe1cc94de7482bd41accb329

What’s the pivotal detail you need, when creating your brand? What’s not to overlook, and what are the insights that experienced drinks enterpeneurs could give you? We sat down with the “original Global Brand Ambassador”, as the industry jokingly knows him, founder of Ford’s Gin, Simon Ford, to discuss every key aspect that goes in the creative process, leading up to the brand of your dreams.