Campari Academy Presents

A close up of hands holding rock
Part 1
We meet the bartenders who are championing a local approach – encouraging and inspiring those around them to get into their own backyard.
A man using hat and sunglasses
Part 2
We explore how bartenders are getting involved with their own local communities and showcasing local ingredients in their drinks.
Man using a shovel in a salt production facility
Part 3
We open on a discussion about the value of agriculture – and the perceived value we give (or don’t) to the everyday ingredients that bartenders use.

In search of locality

In this episode, we go in-depth into the importance of understanding who and what are behind the ingredients that we use behind our bars. ​

We go on the road to speak to experts from the UK, Thailand and Argentina who have focused their careers on highlighting the value of looking after the land and communities who cultivate ingredients. ​

Know More

Perspectives

Provocative, insightful and engaging. Join us as we journey around the world in a three-part docu-series, exploring and discovering new perspectives for industry-related themes.

Dave in a bench

3 Episode Docu-series

Bitesize episodes filmed around the world, working with experts and covering different themes with global significance which resonate with the drink industry.

Ellie preparing food

Global Relevance

Come with us across the Globe, finding inspiration from peers and experts outside the industry.

Dave thinking in a bar

Interviews

Get closer to notable bartenders, experts, and industry events with video interviews and clips.

Kristen in a bar

Think Pieces

First-hand insights and perspectives from contributors around the world.

Dave in a bench

3 Episode Docu-series

Bitesize episodes filmed around the world, working with experts and covering different themes with global significance which resonate with the drink industry.

Ellie preparing food

Global Relevance

Come with us across the Globe, finding inspiration from peers and experts outside the industry.

Dave thinking in a bar

Interviews

Get closer to notable bartenders, experts, and industry events with video interviews and clips.

Kristen in a bar

Think Pieces

First-hand insights and perspectives from contributors around the world.

Discover Perspectives

Inspiration

Pylyp sukhenko ibh9J fIgZU unsplash scaled

Article

The classic cocktail: Friend or foe of flavour's future?

ing the foundations of classic cocktails is resourceful tool in the bartender’s belt. But how can it be used in contemporary cocktails to hone flavour creation rather than hinder it, asks Tyler Zielinski

Read More
Kristen GFX Still

Article

What Goes Into Designing - Brand Identity with Kristen Millar

Our “What Goes Into Designing” series will introduce you to the designers and creatives behind the tools to success for any hospitality business. Through their own words they will share their expertise and give you an insight into what their work is all about. Learn first-hand from our experts as they give you their best […]

Read More
Pylyp sukhenko ibh9J fIgZU unsplash scaled

Article

The classic cocktail: Friend or foe of flavour's future?

ing the foundations of classic cocktails is resourceful tool in the bartender’s belt. But how can it be used in contemporary cocktails to hone flavour creation rather than hinder it, asks Tyler Zielinski

Read More
Kristen GFX Still

Article

What Goes Into Designing - Brand Identity with Kristen Millar

Our “What Goes Into Designing” series will introduce you to the designers and creatives behind the tools to success for any hospitality business. Through their own words they will share their expertise and give you an insight into what their work is all about. Learn first-hand from our experts as they give you their best […]

Read More