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Perspectives
  • Season 1
  • Season 2
  • Season 3
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Themes

  • Community & Culture
  • Design & Technology
  • Raw Materials & Flavour
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How Bartenders Think, When Designing Bar Tools
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Tales of the Cocktail - Day 3
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Themes

  • Leadership is
  • How do we perceive flavour?
  • How did we get here?
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Friendship test: Alex Jump & Lauren Paylor O’Brien
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Parabere Forum: How Maria Canabal is giving women a voice in the industry
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Themes

  • Unlocking creativity
  • Let’s get technical
  • In Search of Locality
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Sam Ross: Why classic cocktails and formulas matter 
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Jim Meehan: When it comes to bar design, we all have the power to work with it 
Read More
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Find out more about Perspectives
Perspectives
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Season 01
Season 1
Maite Cabrera 3
Season 02
Season 2
A person gives the final details of a plate
Season 03
Season 3
Training
  • Recipes
  • Tools & Techniques
  • Products & Category
  • View all Training

Themes

  • Community & Culture
  • Design & Technology
  • Raw Materials & Flavour
IMG20220727155446 min scaled
Tales of the Cocktail - Day 3
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Bu R210 2T
Extracting flavour series: Marcis Dzelzainis on the pros and cons of using a rotovap
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Themes

  • Leadership is
  • How do we perceive flavour?
  • How did we get here?
Screenshot 439 1200x480 1
Friendship test: Alex Jump & Lauren Paylor O’Brien
Read More
Maria Canabal Parabere Forum 8th Edition Bilbao 1200x480 1
Parabere Forum: How Maria Canabal is giving women a voice in the industry
Read More

Themes

  • Unlocking creativity
  • Let’s get technical
  • In Search of Locality
1L3A3772 1
Sam Ross: Why classic cocktails and formulas matter 
Read More
Jim Meehan by AJ Meeker II 1 1
Jim Meehan: When it comes to bar design, we all have the power to work with it 
Read More
A man and a woman talking while sit
Find out more about Perspectives
Perspectives
CA Thumbnails 53
Campari Shakerato
See Recipe
CA Thumbnails 50
Paloma
See Recipe
CA Thumbnails 45
Manhattan
See Recipe
View all Recipes
CA Thumbnails 32
Cocktail Mixing Glasses & the Art of Stirring
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CA Thumbnails 33
Cocktail Strainers Explained
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Jim Meehan by AJ Meeker II 1 1
Jim Meehan: When it comes to bar design, we all have the power to work with it 
Read More
View all Tools & Techniques
Woman staying in front of a wall of bottles
A guide to Vodka and its versatility
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Aperol: The Iconic Orange Aperitif
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Averna 1
What is Amaro Averna liqueur?
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View all Products & Category
CA Thumbnails 37
Knives, Peelers & How to Use Them
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The notes collection
The Notes Collection: Premium Non-Alcoholic Infusions
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5 techniques modern bartenders must master according to Jeffrey Morgenthaler
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Inspiration
  • News
  • Trends
  • View all Inspiration

Themes

  • Community & Culture
  • Design & Technology
  • Raw Materials & Flavour
Kristen GFX Still
What Goes Into Designing - Brand Identity with Kristen Millar
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1200px Cinchona officinalis 001
The origins series: How quinine’s medicinal properties created a classic cocktail
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Themes

  • Leadership is
  • How do we perceive flavour?
  • How did we get here?
Screenshot 439 1200x480 1
Friendship test: Alex Jump & Lauren Paylor O’Brien
Read More
Maria Canabal Parabere Forum 8th Edition Bilbao 1200x480 1
Parabere Forum: How Maria Canabal is giving women a voice in the industry
Read More

Themes

  • Unlocking creativity
  • Let’s get technical
  • In Search of Locality
1L3A3772 1
Sam Ross: Why classic cocktails and formulas matter 
Read More
Jim Meehan by AJ Meeker II 1 1
Jim Meehan: When it comes to bar design, we all have the power to work with it 
Read More
A man and a woman talking while sit
Find out more about Perspectives
Perspectives
CA Thumbnails 43
Martini Cocktail
See Recipe
CA Thumbnails 46
Mai Tai
See Recipe
CA Thumbnails 53
Campari Shakerato
See Recipe
View all Recipes
CA Thumbnails 38
Discover your bartender toolkit
Read More
Jim Meehan by AJ Meeker II 1 1
Jim Meehan: When it comes to bar design, we all have the power to work with it 
Read More
DSC1297 1 1
5 techniques modern bartenders must master according to Jeffrey Morgenthaler
Read More
View all Tools & Techniques
Category amaro
Understanding Amari herbal liqueurs
Read More
The notes collection
The Notes Collection: Premium Non-Alcoholic Infusions
Read More
Woman staying in front of a wall of bottles
A guide to Vodka and its versatility
Read More
View all Products & Category
DeanMonica8 e1698650601411 500x375 1
Watch The Bar Show Show from Campari Academy at the Grand Campari Hotel in Berlin now
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Screen Shot 2023 10 06 at 12.30.40
Le Bar Rouge x Campari Academy – Cocktail Spirits Paris
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Athens Bar Show
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View all News
DSCF3739 scaled
The future is yours to create: Joel Poon
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The future is yours to create: Ruka Hattori
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Screenshot 2025 06 13 at 16.27.39
The future is yours to create: Heng Lyheang
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View all Trends
DSCF3739 scaled
The future is yours to create: Joel Poon
Read More
Photo Ruka Hattori 01 scaled
The future is yours to create: Ruka Hattori
Read More
Screenshot 2025 06 13 at 16.27.39
The future is yours to create: Heng Lyheang
Read More
Special Projects

About

Themes

  • Community & Culture
  • Design & Technology
  • Raw Materials & Flavour
SRN 4023 scaled
Hospitality Wears White: Alex Frezza and L'Antiquario
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Candelaria Mary Celeste 2
Numbers Game: How Good Bar Design Can Impact Your Bar’s Profitability
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Themes

  • Leadership is
  • How do we perceive flavour?
  • How did we get here?
Screenshot 439 1200x480 1
Friendship test: Alex Jump & Lauren Paylor O’Brien
Read More
Maria Canabal Parabere Forum 8th Edition Bilbao 1200x480 1
Parabere Forum: How Maria Canabal is giving women a voice in the industry
Read More

Themes

  • Unlocking creativity
  • Let’s get technical
  • In Search of Locality
1L3A3772 1
Sam Ross: Why classic cocktails and formulas matter 
Read More
Jim Meehan by AJ Meeker II 1 1
Jim Meehan: When it comes to bar design, we all have the power to work with it 
Read More
A man and a woman talking while sit
Find out more about Perspectives
Perspectives
Josephine Sondlo 1
Season 01
Season 1
Maite Cabrera 3
Season 02
Season 2
A person gives the final details of a plate
Season 03
Season 3
CA Thumbnails 39
Negroni
See Recipe
CA Thumbnails 45
Manhattan
See Recipe
CA Thumbnails 40
Campari Spritz
See Recipe
View all Recipes
Shutterstock 785282029 1040x480 1
Practice makes perfect: Learning your craft 
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Jim Meehan by AJ Meeker II 1 1
Jim Meehan: When it comes to bar design, we all have the power to work with it 
Read More
Beckalybio4 1
Beckaly Franks: What they don’t tell you about being a bar owner 
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View all Tools & Techniques
Category amaro
Understanding Amari herbal liqueurs
Read More
Appleton
A complete guide to Appleton Estate rum
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Trois rivieres
Trois Rivieres – A unique portfolio of rum spirits
Read More
View all Products & Category
View all Training
Josephine Sondlo 1
Season 01
Season 1
Maite Cabrera 3
Season 02
Season 2
A person gives the final details of a plate
Season 03
Season 3
Category gin
Discover the varieties of gin
Read More
The notes collection
The Notes Collection: Premium Non-Alcoholic Infusions
Read More
Trois rivieres
Trois Rivieres – A unique portfolio of rum spirits
Read More
DeanMonica8 e1698650601411 500x375 1
Watch The Bar Show Show from Campari Academy at the Grand Campari Hotel in Berlin now
Read More
Screen Shot 2023 10 06 at 12.30.40
Le Bar Rouge x Campari Academy – Cocktail Spirits Paris
Read More
IMG 20221111 WA0009
Athens Bar Show
Read More
View all News
DSCF3739 scaled
The future is yours to create: Joel Poon
Read More
Photo Ruka Hattori 01 scaled
The future is yours to create: Ruka Hattori
Read More
Screenshot 2025 06 13 at 16.27.39
The future is yours to create: Heng Lyheang
Read More
View all Trends
View all Inspiration
Josephine Sondlo 1
Season 01
Season 1
Maite Cabrera 3
Season 02
Season 2
A person gives the final details of a plate
Season 03
Season 3
Ice 3 1 1048x480 1
The (new) Ice Age
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Bickens 1
Bickens: The Gin Blending Tradition and Modernity
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Bisquit 1
Bisquit: A Staple for Cognac Aficionados
Read More
DSCF3739 scaled
The future is yours to create: Joel Poon
Read More
Photo Ruka Hattori 01 scaled
The future is yours to create: Ruka Hattori
Read More
Screenshot 2025 06 13 at 16.27.39
The future is yours to create: Heng Lyheang
Read More
Special Projects
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