Thinking Inside the Negroni Triangle
In celebration of Negroni Week join us to explore how constraint inspires creativity- and how three simple ingredients can yield infinite variations.
Bar owners Anu Apte (Seattle) and Kevin Diedrich (San Francisco) join Campari’s Italian Spirits Portfolio Ambassadors Alex Negranza and Olivia Cerio for a conversation about cocktail development, applying modern techniques to classic recipes, and much, much more.
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Recipe
Classic NegroniLegend has it that in 1919 in Florence, Italy, an Italian Count wanted something a bit stronger than his favorite, and the most popular drink of the time, the Americano. The bartender replaced the soda with gin and an icon was born. Today, it is one of the most popular cocktails in the world.
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What 2021’s Biggest Trends Say About How We’re Drinking Now2021 wasn’t exactly 2020 but the year still delivered its own special version of chaotic Loki energy, turning inertia into a monthslong post-pando (cautious) re-opening celebration. From the Phoenix-rising ascent of the Espresso Martini to the return, at long last, of bars and elegant cocktails that certainly, most definitely, were not made at home, here’s […]
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Sustainability in the BarEverything from your light bulbs to your ice machine is a chance to save the environment...and your bar's finances. Claire Sprouse explains...
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Tales of the Cocktail - Day 2Learn about seminars, tour New Orleans' jazz clubs, go for terrific agave drinks. And even more inspiration from Campari Academy's second day at Tales of the Cocktail
Training
Master the art of building drinksBuilt drinks can be quick and easy during a busy shift, but should you use ice first or last? Watch how the different approach impact(s) the serve.