Special Projects

Welcome to the world of the Red Hands where creativity, passion and experience meet.
Find out about the Campari program, see who the Red Hands are and be inspired by their creations.
Enjoy where the red passion can lead to.

Negroni Week is a global charity program devised by Imbibe USA supported by Campari, the heart of every Negroni.

Now in its 11th year, Negroni Week 2023 will take place between the 18th to the 24th of September 2023.

For Negroni Week 2023, Campari is celebrating the power of timeless bonds by strengthening and igniting bonds with the industry while showcasing the timeless bond with the Negroni and its global recognition.

Check it out here!