Class Recording: The Secret Life of Glassware

Choosing the right glassware can be daunting. Watch our guide to doing it right, no matter your budget.

https://youtu.be/Zl3wbsbvwGM?si=7uHH1OYHnNituNa8

ABOUT THIS CLASS:

Glassware can make or break your bar program in sneaky ways from storage to marketing and pour costs.

In this Digital Session, Bar Operations Director Mark Murphy shares practical wisdom and real world tips (and mistakes!) from his extensive experience with bar concepts all over the US.

Unlock key glassware concepts like matching drinking vessels to your concept, how shape can influence guest perception of value and volume, and why some bars have five wine glasses and others get by with a bodega glass for everything (and why both can be right).

Mark also shines a light on some common mistakes hidden in plain site, examining how to factor in things like dishwasher location, inventory space, and production lead times.

WHAT YOU’LL LEARN:

• Build a Decision Framework: Why should guide What and How
• Get More From Less: Practical tips for big impact with smaller budgets
• Analyze Real Examples: Mark shares his biggest mistakes…and what he learned!

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Watch Mark’s first class with us: Menu Design and Costing 101

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Thirsty for more great talks on the bar business? Start here!

• Making Things Happen with Kate Gerwin
• How To Do Frozen Drinks Right with Michael Moberly
• Why Storytelling Matters with Ryan Chetiyawardana and Louis Macpherson

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About Your Teacher:

Mark Murphy

Mark Murphy is the Director of Bar Operations for one of the largest independently owned restaurant companies in the US, leading creative, financial, and functional development of over 35 bar programs.

With over two decades in the industry, paired with an education degree, he combines practicality and creativity to build effective and efficient spaces, concept-rooted menus, and thoughtful trainings for successful staffs.